Digital Media (DC)

The Digital Media dual credit course, offers high school students an introduction to the tools and strategies used in digital marketing and media. This course explores how digital media integrates into organizational and marketing strategies, providing students with foundational knowledge in the field. Provides an introduction to the world of digital marketing media and digital media tools. Integrates digital media into organizational and marketing strategy. Explores the most popular digital marketing tactics and tools. Emphasizes familiarity with executing digital media, understanding the marketing objectives that digital media can help organizations achieve, and establishing and enhancing an organization’s e-digital marketing presence. Ivy Tech Community College courses taught through the dual credit program provide college credits and allow students to fulfill high school graduation requirements, as well as start building their college career.